Thuisblijvertjes

Client: bol
Agency: Dept
Together with Bas Heijnis

During those first weeks of lockdown, when parents were desperately trying to find ways to keep their kids entertained, we launched Thuisblijvertjes. On this platform and through social, kids were being read to by their idols. Also, they could instantly read some of the newest and most popular children's books.

San Accent (nominee)

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From bedroom to bedroom

During the full first lockdown, different Dutch stars read books to children at home. Every week the readers changed, and every morning new episodes were available. Productionally, we made it as straight-forward as possible. Because of the restrictions, but also to make it feel trult personal.